These businesses were the surprise winners of 2020

Twitch downloads jumped 61% worldwide from January to November, according to Apptopia, a mobile app and business intelligence company. Patreon, a social and membership platform for content creators, grew 43%, and downloads of Cameo, an app that allows you to pay for celebrity shout-outs, rose 134%. These platforms allowed creators to produce content easier, broadcast it further and also monetize it. That’s due in part to pandemic lockdowns that have helped redefine the creator landscape of who gets noticed and why — with social media serving as the megaphone for the content these creators share and post.

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